STRATEGIC HEALTH COMMUNICATION HANDBOOK FOR HEALTH MAINTENANCE ORGANISATIONS, HEALTHCARE GIVERS & STUDENTS OF DEVELOPMENT COMMUNICATION

Bolu John Folayan PhD, MNPR is one of Nigeria’s leading experts in strategic communication management. He trained as a journalist/PR practitioner at the University of Lagos where he obtained his BSc, MSc, and PhD in Mass Communication in 1987, 1991 and 2009 respectively.

Dr. Folayan has over 30 years cognate experience in mass communication practice – as a Lagos State Correspondent, later Assistant Political of Champion Newspapers, Managing Editor. Aviation Quarterly, CEO of Third World Media Ltd (a Media / PR Consult) and General Manager (Corporate Affairs) NICON Insurance Group and mass communication teacher (Osun State University, Joseph Ayo Babalola University and The Federal Polytechnic, Ilaro. He has been strategic communication consultant for most of his career.

In recognition of his expertise in development communication, public affairs and media relations management, the Ondo State Government appointed Dr. Folayan as member, Road Map to Progress Policy Review and Secretary Ondo State Merit Award Committee in 2007.

He has authored or co-authored academic 12 books, six of which are on development: Olusegun Agagu: A Political Portrait, and Legacies of Leadership: Learning from the Action Years of Lateef Kayode Jakande, University Management in Nigeria: Essays in Honour of Prof. Vincent Tenebe, Handbook on HIV/AIDS Communication Management; Polytechnic Education in Nigeria: Essays in Honour of Dr. Olusegun Aluko; and Private Universities Management in Nigeria: Essays in Honour Prof Adeniyi Agunbiade.

Dr. Folayan is the publisher of the foremost community development newspaper in Ondo State, Ikale News, which he has published since 1992. He is also the founder and Executive Director of Development Communication Research Centre (ltd/gte), an internationally-recognized NGO in the area of social mobilization and strategic communication.

Folayan is a member of the Guild of Editors. Nigerian Institute of Public Relations, (NIPR), Nigeria Union of Journalists (NUJ) and Association of Communication Scholars and Professionals of Nigeria (ACSPN). He is the secretary, Board of Trustees of Unilag Mass Comm Alumni Association (UMCAA).